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Beginner’s Guide to App Store Optimization



There are millions of apps out there on the major app stores — 2 million on Apple's App Store and 2.2 million on Google Play, to be precise — and most of them never even get the chance to be seen by a large audience. In fact, less than 0.01% of consumer mobile apps will be considered a financial success.To get more news about Google Play App Keyword Ranking Service, you can visit aso700.com official website.

The truth is, many of these “failed” apps are actually quite good! If you search for a genre like “productivity” and scroll down to see the apps that don’t rank well, you’ll find that many of them solve the problem in an interesting way.

Yet somehow a handful of new app developers are able to “break through the noise,” get their mobile application to the top of the app store rankings, and rake in the cash. For example, Boom Beach (a gaming app) made upwards of $2 million in a single month.Clearly, getting discovered is a huge key to make your app go viral, while others get buried in the search results, but how do you do this? Well, one of the most important strategies for getting your app to rank high is app store optimization (ASO).

According to Apptentive, more apps are discovered through the app store than any other channel:App store optimization is almost like SEO for apps. Just as search engine optimization allows your site to get more visitors and reach more potential customers by ranking higher in the SERPs, app store optimization helps you reach more potential users by ranking higher in the app store.

Optimizing your app store requires a deep understanding of your target market. By understanding which keywords they are using, you can start optimizing your app for those specific keyword search results. This is the most important mobile app element you can pursue because discovery through app store search is what results in the majority of installs.

But most app store publishers aren’t investing in ASO, which makes the opportunity even greater for those who are. It’s an easy, low-cost way to compete with brands and developers who have large advertising budgets.

In this post, I’ll show you how exactly ASO works, and how you can leverage it to your advantage.When it comes to SEO, you’ve got a variety of factors that contribute to how well your page ranks, like how many backlinks you have or how well your tags are optimized. Similarly, there are a set of factors that influence how well your app ranks in the app store. Here are some of them:

Keywords are the words that your target audience uses to search for apps and products similar to the one(s) you offer.

According to Trademob, you should first use tools like Google Keyword Planner and Google trends to get a good sense of the general idea of the keyword and related searches. Then you can move on to app data and insights tools like SensorTower or App Annie, which provide information and a more comprehensive understanding about keyword search suggestions for apps, as well as the keywords that your competitors are using.

For example, App Annie is used by 94% of the top 100 app publishers. When it comes to ASO, they have a specific section dedicated to keyword discovery where you can see any app’s top ranking keywords.

Busting Myths About App Store Optimization [2021]


The mobile app industry is thriving with increasing numbers, and almost every business is channelizing this technology to garner maximum revenue. However, the boom in the mobile app industry has also brought tight competition. To get more news about App Promotion, you can visit aso700.com official website.

As of March 2018, the Google Play Store is home to 3.6 million, and the Apple App Store comprises around 2 million apps. It makes the industry competition hotter than ever.

To be noticed, the App Store Optimization (ASO) is the necessary step for your app. Most of the users still search for the new apps to download via store browsing, so it is mandatory to increase visibility.

In other words, the total number of app downloads in the app stores directly impacts the visibility factor of the application. It is the part where critical measures are required to help the app developers in boosting their app downloads.Users exploring the new apps are more likely to depend on store recommendations as they genuinely trust the results. According to Apptentive, 63% of the users have reported that they prefer the app store browsing for over other channels.

According to Ankit Jain, the Head of Search and Discovery at Google Play Store, out of all the daily active users (DAU), 12% try store browsing daily. He also mentioned that 50% of these DAUs look for the new apps in the store once a week. In addition to this, the survey of the Nielsen also overlaps with the Apptentive stats and shows that the store is the primary source for finding the new apps.
However, even after understanding the importance of the app store optimization, most of the app owners and developers failed to implement it correctly. This happens because they got tangled with the myth that is being associated with the app store optimization tips.

Yes, there are some of the misconceptions that are going around the industry and restraining the apps from getting better rankings in the store.

It is a highly concerning matter, and you need to make your strategy clear off these app store optimization myths right now. So, if your basics are clear and you know ‘what is app store optimization’ then let's proceed with the myths:First, let us clarify the fact that the app’s title or name is the most important thing you need to take care of. Moreover, it is the best spot to place your keywords for store algorithm to scan it, which Mr. Jain also mentioned during this year’s Google I/O event. 

Now, coming to the myth, many of the search optimization experts believe that changing the name of the app frequently by adding or changing keywords will help it to get better ranking in the store.

Here, we suggest app owners also to get familiar with the techniques of growth hacking and how it can be used to increase the number of app downloads.
Apart from that, it is not assured that changing the name of the app will turn out to be a highly useful tactic for the app’s visibility. But sometimes including high-ranking and primary keywords can provide a significant impact on how the app is displayed in the search results.

Instead, if you change the name, the users who already knew your app won't be able to find it again or unable to recommend it to their friends or family. It is highly advisable to find a suitable name with the best keyword and stick with it without making changes.

Top App Store Optimization Tools To Improve Your App Ranking On Popular App Platforms



With over 2.87 millions applications available on Android Play Store and over 1.96 million applications available on iOS App Store, we wouldn't be exaggerating if we said that the app market is increasingly becoming cluttered. Logically, your app is not competing with another app from your competitor in the same niche but with apps from across market segments and niches. To get more news about App Optimization, you can visit aso700.com official website.

If you think, you need two elements to get your users to retain your apps – their attention and their storage space. With the market becoming crowded with apps of all kinds, we need something beyond app finesse app development tools and techniques to ensure our apps get recognized, downloaded and used by our intended target audience.

That's exactly why optimization of apps becomes inevitable. Similar to search engine optimization, where strategies, tools, procedures, and techniques are deployed to make a website or a webpage appear on the first page of search results, App Store Optimization (ASO) makes an app appear on the top of search results on app stores.
One of the major reasons why app store optimization is inevitable is because close to 70% of the users on app stores use the search option to look for their preferred apps or app-based solutions. With 65% of the search results converting, your app definitely needs to be on top if you are looking to acquire more users, get funded, evolve as a brand, and do more.

To help you achieve these, we are here with a super-specific write-up app store optimization, its benefits and 10 must-have tools. So, if you're an app developer, an app development company or an ASO company, this write-up will shed light on some of the app store optimization tools.

Let's get started but before that, here are some quick advantages of app store optimization.

Benefits Of App Store Optimization
One of the primary advantages of using ASO tools and techniques is that you improve the visibility of your app in its respective app store. Anything that tops search results is deemed credible by default. Apart from this, app store optimization offers you the following benefits:

Top App Store Optimization (ASO) Agencies to Drive Downloads in 2021



With this increase, a competitive environment arises between the app owners. They can gain an advantage with processes similar to optimizing websites for mobile applications to reach more users. At this point, app store optimization agencies come into play. To get more news about Ios App Store Optimization, you can visit aso700.com official website.

These are the main benefits of performing these strategies with experts who know the app store optimization professionally. Therefore, it will be helpful to work with app store optimization agencies to perform better with applicable and valuable app store marketing tactics with well-thought mobile advertising insights.

When you decide to develop a mobile app, you definitely need app store optimization strategies to help your app to rank higher in the app store and attract more users. Using ASO strategies in the right way with the help of ASO agencies

The agency applies analytical approaches to maximize opportunities applied through a curated blend of search engine, social media and conversion rate optimization tactics. Especially, it also has expertise in the field of ASO. You can grow with the services and industry-leading proprietary ASO technologies of Dijgtal, one of the best ASO agencies.

By making use of up-to-date and on-point ASO techniques, Pound & Grain will enable your application to rank higher in the search results in the app store. It takes a holistic approach to your ASO by providing services that are tailored to your specific app’s needs. Technology changes, so it’s constantly iterating and optimizing to ensure your ASO is never left behind.

Digisalad is an innovative digital agency with its talented team. Its team specializes in many digital services and digital platforms and tools. They aim to create an amazing user experience and journey for their clients.

Digisalad solves many problems such as mobile applications for the app store with its smart strategies. It offers complete ASO solutions from technology to execution, measurement and more. To get the highest efficiency from ASO and SEO, Digisalad is a great choice for your app. NuStream is a full-service digital marketing agency that specializes in many fields such as SEO, ASO, pay-per-click, mobile app development, branding, and much more. Its talented and experienced team offer services to gain the edge you need to stand out and grow in their markets using print, online, and visual marketing methods.

Outible is a professional digital agency that has experts in app development, SEO, advertising, web design and much more. With understanding the expectations of users, its talented team discusses freely and always provides open, transparent and honest solutions. It offers award-winning solutions for its countless clients. 

Outible is one of the most trusted and successful ASO agencies in mobile app development. The agency optimizes your app store listing for improved organic search visibility and installs to gain an advantage over your competitors with proprietary tools and optimization methodologies.

Why Customized Gifts Are More Meaningful And Significant



Buying someone a present can be challenging since people usually have different needs and tastes in goods and products. No matter how close that person is to you, buying them a present still feels confusing, as finding the best items in todays’ varieties is impossible. It needs to be meaningful and special; the person you’re buying it for needs to feel valued and loved. People appreciate it more when the present they receive is different and unique, like personalized gifts. There’s a wide variety of products and prices of customized items, so it’s definite that you’ll get to find the right gift for the right person.To get more news about personalized gifts, you can visit koalaprint.com official website.

Buying gifts, in general, is more about knowing the person well enough, their interests, likes, and dislikes. People usually like to feel that you took the time and effort to choose something that they like or wish to have. The feeling of being special makes it meaningful and pleasing, which is exactly why customized gifts are significant and remarkable.
A personalized gift is an exclusive one, and giving them to someone makes them feel appreciated and special. You will not accidentally bring them the same perfume or mug that they already received from someone else. Its exclusivity makes them exceptional, even more than expensive ones. Taking the time to think and search for something unique makes that person feel loved and treasured. It’s the best way to express feelings of appreciation and recognition between lovers.
A customized present is a perfect choice for any occasion and for everyone as well. It is still possible to find something suitable and customized, whether it is your boss or your lover who will receive them. Regardless of age, gender, taste, or occasion, personalized gifts are always a creative idea. It is a way of telling someone that they are unique and admired and that you have specially selected that particular item for them. They will know that your gift can’t just go to someone else.

A customized constellation map with the name and date of your choice and a picture of how the sky looked on that day is perfect for lovers, friends, and newlyweds. Another great item that you can customize is PopSockets for mobile phones, and you can do it by adding a picture, engraving a name, or a personalized message. For video game lovers, the sellers at yourplaymat.com say that customized playmats make an awesome present. So if your kid or lover is crazy about video gaming, they’ll fall in love with it. One of the coolest and fun ideas to express your appreciation are customized socks with the picture of your friend all over. A note or a drawing from your little one carved on a keychain or a pendant is also a cute present idea. There’s an endless list of exciting and fun customized gifts that fits almost everyone.

With all the technology surrounding us, a handwritten note still has a captivating feeling when engraved on an item and given as a gift. A love note that is written in your own handwriting to your friend, parents, children, or lover makes it exceptional and intimate. That only proves that words of love and appreciation have a powerful impact on the souls and hearts of people.

A gift specially made for someone is eternal, kept forever, and never forgotten or mistaken for another occasion. It will be forever engraved in your heart the way your name is engraved on it. Other items like chocolate, flowers, or store coupons can fade from the memory and vanish as the occasion ends. Even if it is simple and not expensive, the person who received it will care to keep it for life.

Personalized presents have the power to express unconditional love, it is a perfect way to tell someone how special they are to you. Seizing an occasion to emphasize your love through a present spreads positive feelings of warmth and intimacy. They send messages of endearment that appear to be appealing to almost everyone.

Gifts are made to spread joy, and customized gifts have become an art and an act of love and appreciation. They are suitable for all occasions, whether it’s for your boss, friend, family, or partner, it is a pleasant and fun way to express your warm feelings. The best to give are the ones that reveal how deep you know that person, what makes them happy, and what they wish to have. They are meaningful and unforgettable and have the power to spread happiness and gratitude, and it shows that you took the time and effort to give a special person something memorable.

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Секреты MT4: Как выбрать брокера?



1. Серверы MT4 крупных форекс-брокеров обычно находятся в США или Великобритании, за которыми следят государства-члены ЕС или Сингапур.To get more news about MT4, you can visit wikifx.com official website.
　　2. Количество официальных серверов MT4 обычно больше трех.
　　Влияние местонахождения серверов на торговлю
　　Чем меньше расстояние до сервера, тем быстрее выполняется транзакция. Торговые приказы обычно передаются на серверы для обработки, расстояние от сервера обязательно повлияет на время выполнения транзакции, и в ней будет некоторая задержка.
　　Центр обработки данных серверов МТ4
　　Это может решить вышеупомянутую задержку. В качестве прокси-сервера центр обработки данных экономит время соединения между клиентами и основными серверами, выполняя обработку заказов напрямую. Таким образом, эффективность работы серверов MT4 может быть увеличена.
　　Кроме того, этот центр по-прежнему работает над усилением защиты торговли при взломе основных серверов.
　　Вы можете спросить у форекс-брокеров, как они настраивают свои серверы и центры обработки данных, тем самым определить, насколько они надежны на основе этой информации!